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As the second largest search engine in the world, YouTube is a widely used channel to promote, entertain and educate viewers. YouTube has approximately 22 billion monthly visits and the average session duration is just under 40 minutes.
People like YouTube. very.
However, like all things on the Internet, YouTube's views are getting more boosted, causing people to start throwing money through shady enterprises sometimes to promote their content. People are buying YouTube's ideas to fool YouTube's algorithms or convince people, so that many people can watch their videos, so they should as well.
There are some problems with this approach:
YouTube's bot detection capabilities are getting better and better
Algorithms are paying more attention to user behavior than visual calculation
It can be expensive
If you are a marketer or content creator who wants to increase your YouTube views for free, this process will take time and effort; However, if you do it right you will be rewarded with more ideas, a better user experience, and opportunities to expand your content and audience point of view.
With an extensive volume of users, YouTube is one of the world's leading platforms to reach audiences. Whether you are sharing recipes, teaching people how to make mapet origami, or vilifying the president, the platform has the potential to reach billions.
So, how do you generate more views on YouTube and get people to watch your content?
Here are 30 tips on how to do it.
Get views from YouTube's organic search results
Like Google's search results algorithm, YouTube has its own algorithms used to show the best and most relevant videos to users.
Imagine if a blind person had the task of classifying the material by which the material was the best.
Feel hard?
Thankfully, YouTube has a variety of factors in its algorithm that decide which videos rank best and rank at the top of its search results.
1. Use descriptive and key-rich titles
This is where your keyword research will come into play. A descriptive and interesting title will do two things: Provide keywords for the algorithm to sort for relevant purposes and attract users and inform them what the video is about. To conduct keyword research, you can use common SEO methods such as Keyword Planner or other keyword research tools.
YouTube Keyword Research
To check keyword popularity on YouTube, go to the Keyword Planner and select YouTube Search on the right. Optimizing your video content for the right keywords will help inform users and search engines what your video is.
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2. Quality and keywords are rich details
Video description is where you can better inform search engines and users about what your video actually is. This will help increase click-through rate and thus views, as users will know what to expect in your video.
Try for both stand-outs and be normal; You should capture interest when trying to rank for short-tail keywords. Put users above the fold with your details and optimize them properly for the YouTube search engine, just as you would with a normal SEO meta description.
Youtube Video Description
3. Use Tags
YouTube video tags further help distinguish about your video content and help the algorithm understand what users will see when they watch your video. These, along with your description and title, should reflect the origin of what your video is about. Re-think short-tail SEO.
Youtube video optimization tag
If you need keyword assistance, you can use the Keyword Planner as described above.
4. Optimize Your Thumbnail Image
Your YouTube image, like a hero-image, can work wonders while increasing your YouTube views, whether they are on an organic results page, suggested video section, or featured on social media. Use high-quality images that feature readable and attractive fonts and face-closeups
5. Create Your Video Tape
The caption or tape of your video has been heavily debated according to their ability to enhance your YouTube caption. However, closed captions may help YouTube viewers more to cater to international audiences and the disabled.
Ranking well for YouTube's organic results can greatly increase your views and provide a sustainable way of audience traffic. Buying a YouTube view can speed up ideas, but is not a good long-term solution because behavioral analysis is a more meaningful ranking factor in terms of YouTube's algorithms.
Enhance the view with your video content
The content of your video is the most important factor in deciding how many views it will get. Good content will result in better behavior analysis that YouTube's algorithm will identify and reward your video with better organic search status.
6. Provide content that educates or entertains or both
Your video content should provide value to the viewer; Whether it is teaching them to do or understand something, or simply engaging and entertaining them. When users find your content valuable, they return for more and increase views on your other future video content.
7. Piggy Away From Viral Trend
Create video content of piggybacks from pre-existing viral trends. There is an already built market desire to see content in the context of a viral event, so you should tap into it.
A good example are all YouTube videos that were made in response to the United Airlines PR fiasco.
It is not always easy or possible to associate your video content with ongoing trends; However, if you can find a clever way to do this, you can promote your ideas on YouTube, with the help of a hungry public who is looking for more relevant reference material.
8. Use Guest YouTubers
Similar to guest posting for blog content, guest YouTubers, industry influencers, or individuals of your own note can do wonders to increase your views. Similar to influential marketing, guest YouTubing can entice your users with domestic industry names and provide a different and unique perspective to your industry sector.
Submit a link to one of their videos or websites in your description and you can build a profitable relationship based on reciprocity.
Generating views from the YouTube platform
YouTube's bottom line is to place users on the platform. They take huge amounts of cash from advertising and the more users watch videos, the higher the profits. Thus, there are many ways by which you can get active on the platform to increase your subscribers and video views.
9. Create video content that symbolizes the best in your industry
Picasso once said that "good artists borrow, great artists steal." While I would never advocate plagiarism of any kind, Picasso's point is very correct in relation to popular YouTube videos. A possible gold mine suggestion to amplify your thoughts comes from the video section that appears on the sidebar and is in the grid after the completion of a video.
YouTube's algorithms will present the content here, as they would for an organic result with one caveat: the user who has just watched the video may fall short with the original query they put in, and the relevance to the user's video More with. Thus, the content presented at the end of a watched video will be similar to the content that was just watched.
By optimizing your videos to be relevant to other popular videos, you will increase the chances of driving users to watch your YouTube channel and videos faster.
You can target similar keywords and descriptions and create video content that covers the same topic with a more engaging tone or with more information presented in a more accessible way.
10. Use the card
These YouTube optimization features enable you to promote your other content within your video. You can make cards that can be used:
Promote other video content
Get more channel subscribers
Donate to a non profit
Drive traffic to your website
Encourage users to participate in voting
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